Here are some highlights from Nielson’s ratings for Day 3 of the GOP convention:
* The Sara Palin speech generated 37.2 million viewers, just a 1.1 million viewers short of Barak Obama’s record-breaking speech on Day 4 of the Democratic Convention. The Palin speech was carried on only six networks while the Obama speech was carried on ten (including BET, TV One, Univision and Telemundo).
* Palin attracted a large female audience (19.5 million women, or 4.9 million more than Day 3 of the Democratic Convention).
* Ratings for viewers 55+ (25.2) continue to be about ten times higher than for teens (2.2)
* Day 3 for the GOP attracted more Hispanic viewers (1.4 million) than Day 3 of the Democratic Convention (1.2 million), even though Univision and Telemundo did not carry the speech.
More detailed information can be found here.
Wow! I wonder what Palin’s audience would have been if the speech had been covered on all ten networks that covered Obama’s.
