MSNBC, CNBC refuse pro-war ads

Two cable networks have declined to run pro-war commercials, John Hinderaker notes at Power Line:

We wrote here about the television commercials that Freedom’s Watch has produced, featuring veterans and their families, that urge Congress and the public to continue supporting the Iraq war. The commercials are well done, and convey the simple message that the Iraq war is important and winnable, and that we should allow our troops to see the mission through. The ads are appearing in the context of a blizzard of anti-war ads by left-wing groups, intended to pressure Senators and Congressmen into pulling the plug on the Iraq effort.

Freedom’s Watch has placed its ads on Fox and CNN, but CNBC and MSNBC have refused to run the ads. Ari Fleischer wrote this morning on behalf of Freedom’s Watch to let us know that CNBC and MSNBC have stubbornly refused to air the pro-war ads, even though they have run issue ads on other controversial topics. Freedom’s Watch has written to CNBC and MSNBC to protest their decision; here is the text of that letter:

Read the rest at the above link. The letter asks for an explanation of the refusal, which will not be forthcoming if the cable networks have any sense. Like newspapers, they may refuse any ad at any time, and explaining why a particular ad is refused only opens up a can of worms.

Having said that, it seems obvious the reason is political. Neither MSNBC nor CNBC has been setting the world on fire with ad revenue, so turning down money isn’t something they would do lightly.

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