Budweiser will get more mileage out of an add slot they did not pay for than all the ones they did. There is already a buzz building.
Brewer won’t air Super Bowl commercial poking fun at Janet Jackson’s ‘wardrobe malfunction’ in ’04.
NEW YORK (CNN/Money) – Anheuser-Busch is pulling an advertisement planned for this year’s Super Bowl that would have poked fun at last year’s infamous “wardrobe malfunction” that exposed Janet Jackson’s breast during the halftime show, according to a published report.
The Wall Street Journal reported Wednesday that the ad would have shown – spoiler deleted –
The newspaper said the halftime show is not shown in the ad. Instead, it shows the stagehand watching the show on television as the crowd reacts and a game announcer chimes in: “Wow, that’s something you don’t see every day.”
But the newspaper says Anheuser-Busch (Research) pulled the ad after consultation with both the National Football League, which denounced last year’s halftime show, and Fox, which is broadcasting this year’s game Feb. 6.
“Why take the risk? All you need is one person to be offended,” Bob Lachky, an Anheuser-Busch vice president, told the newspaper. “Some people don’t want to be reminded of the incident.”
You could go to the Bud website, put in your date of birth, wait for a bunch of stuff to load, go thru a bunch of menus etc… or could can peek below – we’ve captured it for you…