Any organization stupid enough to cave in to professional sycophant David Brock’s Media Matters for America organization’s campaign doesn’t deserve your business. Luckily Staples is correcting the record.
FRAMINGHAM, Mass.–(BUSINESS WIRE)–Jan. 6, 2005–To clarify that Staples does not have a policy against advertising on Sinclair Broadcast Group news, Staples has the following statement:
Our media buying process with Sinclair Broadcast Group stations has recently been misrepresented by an organization with no affiliation to Staples. Staples regularly drops and adds specific programs from our media buying schedule, as we evaluate and adjust how to best reach our customers. We do not let political agendas drive our media buying decisions.
Staples does not support any political party. We advertise with a variety of media outlets, but do not necessarily share the same views of these organizations or what they report. As we have done for a number of years, Staples will continue to advertise on Sinclair Broadcast Group stations.What’s MMA so upset about? Sinclair dares to make available a nightly commentary segment (ala Andy Rooney) to its 62 stations local newscasts which isn’t “balanced.” Since when did opinion have to be balanced? Is PBS balanced? PBS stations are on the public airwaves and when it comes to opinion and commentary content they are as liberal as they come. PBS stations featured, until just a few months ago, commentary pieces by ultra-liberal Bill Moyers with no “balance.” Somehow everyone managed to survive PBS with or without “balance.”
Additional reporting – The Boston Herald