Which of course means free Slurpee’s at 7-Eleven.
7-Eleven will celebrate its 77th anniversary this Sunday, July 11, 2004, by offering free 7.11-ounce Slurpee beverages, one per customer, at participating stores nationwide.
7-Eleven began simply enough in 1927 when an employee of Southland Ice Company in Dallas started selling milk, eggs and bread from the ice dock. Soon, the convenience store was born and became known as 7-Eleven to reflect the 7 a.m. to 11 p.m. hours of operation. When the stores switched to a 24 hour format the old meaning of 7-Eleven was gone, so they made the official anniversary date July 11th.
Even if they did fudge the anniversary date a bit, a free Slurpee is a free Slurpee…