The Wall Street Journal featured a short article today on a Google bomb contest being run by an affiliate network named Dark Blue. The SEO Challenge (SEO stands for search engine optimization) rewards the site that holds the top Google search result for a nonsense phrase with no previous Google hits.
The phrase is for the competition is: Nigritude Ultramarine
On the date of the contest announcement that phrase returned no matches at Google. There are now close to 200,000 matches for that seach. If you are curious about the "Google effect" keep an eye on this contest, you might learn a few tricks from the winners.
More information is available via the Nigritude Ultramarine FAQ.



Comments (6)
i have been running a campa... (Below threshold)1. Posted by Slant Point | May 21, 2004 2:22 PM | Score: 0 (0 votes cast)
i have been running a campaign to direct the phrases "RNC COnvention" "GOP Convention" and "Republican National Convention" to the correct website: www.200nycgop.org
I have various results posted on my site. The goal was to unseat anti-convention groups from top rankings. So far, we've progressed well.
http://www.slantpoint.com/mt-arx/001188.html
1. Posted by Slant Point | May 21, 2004 2:22 PM |
Score: 0 (0 votes cast)
Posted on May 21, 2004 14:22
2. Posted by Paul | May 21, 2004 2:42 PM | Score: 0 (0 votes cast)
Huh- Whoever wins that is a millionaire.
2. Posted by Paul | May 21, 2004 2:42 PM |
Score: 0 (0 votes cast)
Posted on May 21, 2004 14:42
3. Posted by Meryl Yourish | May 21, 2004 3:11 PM | Score: 0 (0 votes cast)
That's called a Googlewhack, Kevin. Google the word and you'll find out what it is. I think I still have a page devoted to Googlewhacks on my site.
3. Posted by Meryl Yourish | May 21, 2004 3:11 PM |
Score: 0 (0 votes cast)
Posted on May 21, 2004 15:11
4. Posted by Boyd | May 21, 2004 3:39 PM | Score: 0 (0 votes cast)
That's where I read about them, Meryl. I'd never heard of them before that.
4. Posted by Boyd | May 21, 2004 3:39 PM |
Score: 0 (0 votes cast)
Posted on May 21, 2004 15:39
5. Posted by Pete Holiday | May 21, 2004 3:54 PM | Score: 0 (0 votes cast)
Isn't a phrase only a googlewhack if a unique result is returned?
If google is returning 200,000 results for that phrase now, it's no longer a googlewhack, I don't htink.
5. Posted by Pete Holiday | May 21, 2004 3:54 PM |
Score: 0 (0 votes cast)
Posted on May 21, 2004 15:54
6. Posted by Paul | May 21, 2004 4:55 PM | Score: 0 (0 votes cast)
What? A googlewhack is a google search using two dictionary words that only return a single result.
See also www.googlewhack.com
Not that I've wasted a few days there or anything....
6. Posted by Paul | May 21, 2004 4:55 PM |
Score: 0 (0 votes cast)
Posted on May 21, 2004 16:55